National Association of Theatre Owners
The Cinema Foundation
Future In
Focus
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CinemaCon Keynote
Our Mission
The Cinema Foundation is dedicated to promoting the essential cinema exhibition industry by developing future diverse workforces and growing moviegoing communities through research, education, and philanthropy.
Currently in its initial fundraising and hiring phase, the key priorities of The Cinema Foundation include:
Promoting the industry as a great place to work via recruitment campaigns, training programs, and opportunities for career growth.
Building on NATO’s relationships with the creative community to grow audiences, promote the industry and diversify content options.
The Center will work to ensure the industry’s technology is future ready and meets standards that help key stakeholders including filmmakers, manufacturers and exhibitors while also avoiding costly barriers that do not enhance the theatrical experience.
Data will be the key to effective industry messaging, promotion and innovation going forward and The Foundation will prioritize a data-based approach across all initiatives.
Working with existing industry charities to expand their impact.
Become a Founding Donor
make the
1% pledge
today!
In order to be immediately impactful, we need the support of the industry. We are asking all recipients of Shuttered Venue Operators Grants for a donation equal to just 1% of their total award amount to the Foundation. Donations to the Foundation are not an eligible SVOG expenditure.
Movie theaters—and the broader cinema industry— experienced never-before-seen challenges in recent years from product supply to employee recruitment and retention to ever-changing ways to connect to our audiences. We are experiencing these shifts at a moment where we are all focused on rebuilding our audiences. During the pandemic, NATO provided critical work in addressing urgent needs. The Cinema Foundation’s mission was forged from this collective experience. It will harness these experiences to work to support and impact the health of the cinema sector both in the short term and for years to come as we expand our activities. The Cinema Foundation will build on NATO’s mission and relationships and expand NATO’s impact in ways that will help individual employees and companies as well as the industry as a whole. We are the Foundation of a great industry.
In order to be immediately impactful, we need the support of the industry. We are asking all recipients of Shuttered Venue Operators Grants for a donation equal to just 1% of their total award amount to the Foundation. We are also asking other stakeholders for meaningful support. This initial fundraising will allow the Foundation to build needed programs and key relationships at the outset and make an immediate impact as we emerge from the pandemic.
Behind The Screens
We were excited to join ‘Behind the Screens’, a podcast that explores the people behind the box office by showcasing unique industry insights, experience, and thought-leadership.
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Thank You to Our Donors Who made the 1% Pledge
We Rise as one
26 Anonymous Donors
Akin Ventures
Athens Movie Palace
Aurora Cineplex
B&B Theatres
Bainbridge Cinemas
Bengie’s Drive-In
Caribbean Cinemas
Century Square
CineLux Theatres
Cinema 21
Cinema Cafe
Cinema Entertainment Corp.
Cinema West
Cinepolis
Cinetex
Cinionic
CKN Theatres
Coca-Cola
Collins Road Theatres
Commonwealth-Ghosen Theatre Corp
Coolidge Corner Theatre Foundation
Corydon Cinemas
Country Club Cinemas
Dakota Cinema
Darkside Cinema
Dolby Laboratories
Eaton Theatre
El Reno Cinema Co
Emagine Entertainment
Far Away Entertainment
Foothills Entertainment Company
Fox Theatres
Gross-Alaska
Guido Films
Harbor Springs Lyric Theatre
Harkins Theatres
Hermitage Theater
Historic Lynwood Theater
Hollywood 20 Cinema
Hometown Cinemas
Hoosier Hollywood
Jass Entertainment Inc dba Big Cinemas
Jones Theatres
Kerasotes Showplace Theatres
Kiggins Theatre
KJB Theaters
Larry H Miller Megaplex Theatres
LOOK Dine-In Cinemas
M C I C, Inc
Main Street Theatres
Mitchell Theatres
MJW LLP
Molnett Cinema
Movie Palace Inc / WyoMovies
Moviefone
MovieScoop
MV 4 Entertainment LLC
NCG Cinemas
New Castle Theaters
Northwoods Entertainment
Onyx Theatre
Orca Theaters
Paradise Cinemas
Patriot Cinemas
Phoenix Main Gate
Pickwick Theatre
Pix Theatre
Platinum Cinemas
Plaza Atlanta
Premiere Theatres
Prestige Theatres
Prime Cinemas Sonoma
quoin media & entertainment
RC Theatres
Regency Theaters of Arizona
Richland Cinemas
Roadhouse Cinemas
Roseburg Cinema
Rouman Amusement Company
Roxby Development
Roxy Theatre
Royal Cinemas
Salt Lake Film Society
Sanborn Theatres
SEEfilm Cinema
Seminole Theaters
Showplace Cinemas
Silver Screen Magic
Smithfield Cinemas
South Hadley’s Tower Theaters
Southwest Theaters
Spotlight of Hornell
Spotlight Theatres
Stanwood Cinemas
Stuart Cinema & Cafe
Studio C
The Beltonian Theatre
The Frida Cinema
The Historic Admiral Theater
Tobie Cinemas
Tri-County, Cineplex
Tropicana Theaters
Twilight Theatre
University Mall Theatres
Vickers Theatre
Vision Max Cinema
Visulite Cinema
Water Gardens Theatres
Wellfleet Cinemas
Zeus Digital Theaters

The Cinema Foundation
Board of Directors
The Cinema Foundation Board of Directors is made up of both exhibitors and industry partners, based on the increasing need to work together to tackle issues facing exhibition. The Foundation is a true industry-wide group.

President
Jackie Brenneman
The Cinema Foundation

Vice President
Tori Baker
Salt Lake Film Society

Secretary
Brian Schultz
Look Cinemas

Treasurer
Eduardo Acuna
Cinépolis Americas

Director
Adam Cassels
Cinionic

Director
Michelle Maddalena
Dolby Laboratories

Director
Katherine Twells
The Coca-Cola Company
Foundation Staff

Executive Director
Bryan Braunlich
The Cinema Foundation

Manager
Erin Von Hoetzendorff
The Cinema Foundation
Contact
- +1 818 506 1778
- info@thecinemafoundation.org
-
3450 Cahuenga Blvd W, #410
Los Angeles, CA 90068 USA