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About The Cinema Foundation

The Cinema Foundation is a 501(c)3 non-profit that uses data and collaboration to promote and expand the cinema industry. Its mission is to “advance the moviegoing experience, by developing future diverse workforces and moviegoing communities through research, education, and philanthropy.”


The movie theater industry includes more than movie theaters. It is made up of key partners including filmmakers, studios, content providers, equipment and concession manufacturers, data and technology companies, and YOU, our audiences and our communities that we work to serve and inspire every day.


Please consider a donation to the Cinema Foundation to drive programs like National Cinema Day. For the cost of a National Cinema Day ticket, you can help us invest in initiatives to bring more movies to your screens, drive more careers in cinema, and create more special events year-round to celebrate the moviegoing experience!



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National Association of Theatre Owners Cinema Foundation was formed to be a 501(c)3 tax-exempt organization and your donation is tax-deductible within the guidelines of U.S. law. No goods or services were received for this gift. To claim a donation as a deduction on your U.S. taxes, please keep your email donation receipt as your official record. We’ll send it to you upon successful completion of your donation.